2027 AEP Readiness Training – How to Build a Marketing Plan

Description:
This training will go over in detail the process of building an effective marketing plan for the Medicare AEP. We’ll discuss goal setting, working backwards to make a roadmap showing what it takes to reach your goals, and a more detailed roadmap showing what activities and strategies you’ll use to move along that path. Knowing what you want to achieve is the first thing. Knowing how much business you’ll need to write to get there is next. Structuring activities and strategies that will get you to that level of business is after that, and then following that plan consistently.
Host:
Codey Lovesless, Regional Sales Director – Empower Brokerage
10 AM (PST)
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