Recruiting Tips to Grow Your Agency

One agent recruiting another agent and shaking hands.

Photo by fizkes on Adobe Stock.

Recruiting Done Right

When there are millions of insurance agencies, you want yours to stand out. And how exactly can you ensure that? You need to have the best people working for you!

However, if you have never had the experience of recruiting or hiring people before, it can be challenging to find these people.

If you want to start growing your insurance agency, continue reading for a few tips to help you recruit your dream team.

LinkedIn

If you aren’t present on LinkedIn, it’s about time to get to it! LinkedIn is the world’s largest professional network. It is primarily used to find job opportunities, form strong professional relationships, and learn vital skills you will need to succeed in your career.

Since it provides those relationships and opportunities, you will find that many young professionals are active on the platform. And since about 61 million people search for jobs on LinkedIn every week, you have a large pool of possible recruits available at your fingertips.

Ensuring you are an active participant on LinkedIn will put you in the line of vision of individuals looking to start their careers or even make a career change. Sharing your expertise and experiences regarding the insurance industry will attract those searching for a new opportunity.

Local Colleges

Another way you can catch young professionals is by making your presence known at local college campuses. This strategy means signing up to be involved in campus events in various capacities.

Attending career fairs is the most obvious way to get your agency name out there. You can find students who are proactively seeking careers in the insurance industry. However, it may also teach other students that being an insurance agent is an option for them.

Additionally, you can sponsor events separate from career fairs. Being present on campus will allow you to have one-on-one conversations with students to really sell your agency as an ideal employer and insurance as an amazing career path.

Referrals from Current Staff

As an insurance agent, you are constantly interacting with other new and seasoned agents. And some of these agents may be struggling at the agency where they are employed or looking for an organization that they would want to join.

So, a great place to start recruiting would be to simply ask any of the agents you currently have in your agency if they have any referrals. Your current employees know your business well and who would be a good fit. Therefore, they can recommend any agents they have met through networking that feel like an ideal fit.

Agents

We hope that this information on recruiting to your agency is useful to you.

Empower Brokerage is dedicated to helping you make informed decisions about your health and finances. Whether it’s through webinar training, one-on-one calls, seminars, or marketing plans, we want you to be successful!

Give us a call at 888-539-1633 or leave a comment below if you have any questions.

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